Are you ready for the new year? It's only a few weeks away and now is the time to start preparing your strategies, updating your goals, and business plans for 2007. Whatever you do don't get discouraged when you review what you haven't accomplished for 2006. Do you know that I bought the Clickn'Putt domain name almost two years before the program was launched? Which brings me right into a quick tip for today.
	Today's tip is that when you get a great idea for a new site or program... to spend a little time coming up with a great name for it and then lock that name in by buying the domain for it. Yes, sometimes you might buy one that you never use or you decide later to change the name, but you might also be surprised how valuable that name might become or that you could end up using it in the future. Here's another thought... you could set up the name (if it's close to the new one) for one of your top affiliates to use when you go live with your program. Did you know that's what the top marketers online do?
	Yes, they will buy a domain name for some top marketer they want to promote their products or new program (before they agree to promote it) and set up all the follow up emails, splash pages, squeeze pages and sales copy to make it look like it's from them (which hopefully it will be). Then the owner will call that top marketer and ask them to help promote their product and begin to tell them all that they have done to set up their sales system that's all ready to go for them. Wow! Yes, they make is so easy that marketer pretty much can't say no. :) Which brings us back to my main point... if you have a great idea for a new product or service and can think of a great domain name for it... then go lock it in and buy one. They only cost $9.20 a year on Godaddy.com. Then you can add that name with your ideas on your business plan and goal sheet for 2007. After that... it's time to start working toward that goal. :)
	Don't forget to use our sweet Splash Pages... http://clicknputt.com/splash/characters.php http://clicknputt.com/splash/flagstick.php http://clicknputt.com/splash/gopherit.php http://clicknputt.com/splash/gopherit2.php http://clicknputt.com/splash/greenscape.php
	Brand New Surf Contest Starts at Midnight tonight! That's right... and we're giving away over 36,000 credits in prizes with the first place taking the 15,000 credit prize! Ten members will win... so login to your account at midnight tonight and click the Contest link for more info. It's going to run for 2 weeks... anyone can win! Have fun... and GOOD LUCK!!
	Need more credits to keep up? We've got great packages available including a 5,000 credit package in the members area. This package can be purchased and will be added immediately to your account! Get it today by logging in to your members area and click on "Buy Credits" link on the main menu. Also keep in mind we're still delivering thousands of page views a day!

3 Little Known Tips to Increase the Uniqueness of Your Traffic
by: Dan Moses

Did you know the uniqueness of your traffic can have a direct effect on the amount of sales or sign ups you receive while advertising online?

Did you know there are times you want unique traffic and other times you don't?

First off, let me explain what unique traffic is and why you need to know about it. Unique traffic (when referring to the traffic exchanges) means that the same person doesn't see your site within the same 24 hour time period.

This is very important when using the traffic exchanges because in most cases the traffic is not 100% unique. The over all average is around 60 - 70% uniqueness per traffic exchange. You'll tend to find the larger and more active exchanges to give the best unique traffic because more people are surfing those exchanges more often... It makes sense, doesn't it?

A lower uniqueness means that the same person will see your site over and over again which isn't exactly what you want...or is it?

Yes, there are times when you want the same person seeing the same sites over and over again. We call this Saturation and it is desired when you have a new program or product you want to advertise as quickly as possible.

It's been a couple of years since we put together a Saturation campaign. It's best achieved when you can get a large group of people together to promote the same program or product.

Each member of the group receives a specific schedule on where to advertise and how. When each member of the group would advertise the same program or product in one place we would Saturate that exchange and the results we received were higher... much higher!

In other words, we would flood specific exchanges with the same program and when the members saw that program come up over and over again... they couldn't help it... they wanted to see what all the fuss was about and most of the time they would join the program or buy the product just to see what got so popular all of a sudden.

In this example you wouldn't really care if the traffic is unique. You want the same person to see the same sites over and over again until they join or buy (in most cases we would run a Saturation campaign for a week, or until everyone's traffic they purchased ran out).

So, why would someone want to have unique traffic?

Well, in the same way you want some people to see your site over and over again, there are other times you only want the same person to see your site once a day.

Here are some of the reasons why you would want unique traffic:

If your advertising programs have been online for a while, or if you want to reach as many people with your message as you can.

It can be good for testing as well. You can tell how many unique page views it takes to generate a sale or sign up.

Everyone wants to know how to increase the uniqueness of their traffic. Here's how I do it...

1. Only add the same URL once.

Most traffic exchange programs will send you more traffic when you add more than one URL to advertise in their exchange. If you add the same URL more than once, the uniqueness of your traffic will go down.

2. Join ad Co-ops

This is a great way to test your Conversation Rates for a website because most traffic Co-ops will give you close to 100% unique traffic. This is because they have hundreds of members in their co-op and they advertise in multiple exchanges... it's extremely hard for the same person to see the same site more than once.

3. Use a Rotator

This is my favorite because you can advertise more than one program and get 100% unique traffic flow at the same time. Not to mention... you can squeeze the highest amount of traffic out of each exchange (by adding your rotator link as many times as they let you) while getting that 100% unique traffic you want.

How to test for unique traffic:

First, you need a tracking program so that you can add one tracking link into your rotator and by looking at the uniqueness of traffic to that one URL. If you know how unique that one URL is in your rotator, you'll also know what the other URLs in your rotator are receiving as well (as long as they're all on the same priority settings in your rotator).

Then you can add or take away URLs in your rotator to increase or decrease the uniqueness of your traffic in the exchanges.

In Conclusion:

Just like with any trick, tip, or tool you use in your marketing if you don't test it, it's like throwing darts in the dark... you'll never know for sure how effective it was... until you turn the lights on. :o)

Personally, I prefer unique traffic. I like to get my web pages in front of as many new people as often as I can. Okay, now that you know how to get unique traffic and why it will benefit you to do so... go try it for yourself.

Remember to test everything and never give up on your goals.

_______________________________________________________
Dan Moses is a 29-year old family man living in Redmond, Oregon who came online over seven years ago, and like most of us, planned to set out on a journey of finding his riches on the Internet. Of course, he quickly realized it wasn't as easy as most would have you believe. But that didn't stop Dan... Throughout his journeys he has become quite the entrepreneur by owning and operating close to 10 sites online, the most popular being... Recommended Links:
PageSwirl : ClickMaster Pro : FreeClickThruClub : ProTrafficShop

Last weeks answer was Michael Austin (515 yards) - Who holds the record for the longest drive in a tournament?

This Week's Challenge:

1) Who is the best left handed golfer in the PGA?

Choose Your Answer: A: Tiger Woods, B: John Daly, C: Vijay Singh, D: Phil Mickelson

Simply click the letter and date above (and add your favorite URL) to reply, or send us an email and include your answer, your name, your user ID, and your favorite URL and if you are correct, we will include this information in next week's newsletter. Good luck!

Congratulations to the following list of people who answered the above question correct.  Please take a moment and visit their websites!